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Fixing the 💩 Emails in Your Sequence

The first email, bump emails, customer stories, and break-up emails. We're sending more emails to prospects than ever and a great first email alone will no longer cut it. Will Allred, the co-founder of Lavender, dissects some of the most common mistakes that sales reps make in their email cadences, and exactly what you can do to fix them. Buckle up because after watching this, you're going to want to rewrite everything.